HelloFresh

THE HELLOFRESH CURIOUS KITCHEN AT THE NATURAL HISTORY MUSEUM TURNED FIELD TO FORK INTO A PLAYFUL, HANDS-ON FAMILY EXPERIENCE. CHILDREN CHOSE A RECIPE, ‘HARVESTED’ INGREDIENTS FROM AN ANIMATED FARM, THEN USED RFID-ENABLED VEGGIE PROPS TO TRIGGER INTERACTIVE COOK-ALONGS PACKED WITH RECIPES AND FOOD FACTS.